Resume

HELPING CLIENTS SUCCEED ONLINE

Full-time Freelance Web Contractor

As a freelancer and consultant, I provide cost-effective and compelling web design, web development and marketing services for businesses, non-profit organizations and educational institutions in the Philadelphia region and beyond.

Availability

Currently available for freelance or consulting projects.

If you are potential client seeking to discuss your current project requirements, please contact me, or submit the helpful online quote form for a speedy response.

At this time, I am not seeking a full-time, salaried position.

Nonetheless, if you have an opening for an off-site team member, exceptional web project or team leader, Web or interactive project manager, website manager in an agency, cultural, arts, non-profit or educational environment, let me know.

Vance Bell, Web Design, Web Development and Marketing Resume

Resume

Professional Experience

3/2007—2018

SoftOrigins Inc. — VP, Technology

Lead and manage Web and interactive projects for this provider of integrated application development and Web technology solutions.

  • Manage Web development and interactive projects
  • Develop project plans, specifications, application prototypes and information architecture
  • Conduct business process and requirements analysis
  • Manage project change orders and impact analysis
  • Develop RFP responses, proposals and cost estimates
  • Conduct new business development as technical representative
  • Oversee project teams
  • Contribute to user interface, design and development efforts
  • Contribute to application and website testing efforts

6/1999—10/2006

Zigzag Net, Inc. — Director of New Media

Oversee production of Web and interactive projects for this provider of integrated marketing, graphic design and Web technology solutions. Manage clients ranging from Global 500 corporations to non-profit organizations.

  • Managed Web and interactive communications projects from initial consultation through successfully launch
  • Developed and maintained long-term client relationships
  • Created and monitored schedules, deliverables and internal and vendor resources to deliver projects on time and on budget
  • Developed and managed departmental processes and quality assurance measures
  • Developed user-interface, general information architecture and navigation principles for client Web sites
  • Conducted search engine optimization (SEO) and search engine marketing (SEM) efforts for clients and employer, including traffic analysis and reporting
  • Provided short- and long-term Web strategy for clients
  • Developed RFP responses, proposals and cost estimates
  • Acted as technical representative in sales efforts with potential clients
  • Managed company-wide hardware and software purchases and related vendors
  • Managed and trained junior developers and interns
  • Developed and/or edited client and in-house marketing and sales materials
  • Contributed to in-house technical innovation and overall business strategy

Key Accomplishments:

  • Designed a patent pending Web application for lead disbursement and management within the real estate market (USPTO Application #20080208651)
  • Planned and managed the development of a custom eLearning management system (LMS) and assessment application for the Delaware County Police Department
  • Planned and managed the development of a custom, Web-based content management system (CMS) product
  • Successfully completed over 100 Web-related projects for corporate, non-profit, municipal and small- and medium-sized business (SMB) clients in diverse markets

6/1999—10/1999

Zigzag Net, Inc.—Front-end Web Developer

Developed Web and interactive/multimedia projects for corporate, higher education and non-profit clients.

  • HTML / CSS / Javascript front-end development
  • Graphic manipulation and optimization
  • Creation of QuickTime VR movies, video conversion of streaming media files (Windows Media and Real Media)
  • Managed and maintained PC and Mac computing hardware, software and local Appletalk-TCP/IP network

1998—Present

Freelance Web Contractor

Provided Web design, development and online marketing services to select regional clients, including:

  • Rohm & Haas
  • University of Pennsylvania
  • Rosemont College
  • W.W. Norton
  • Camden Children’s Garden
  • March of Dimes
  • AND 1
  • Stewart’s Restaurants
  • Monell Center
  • And 100s More!

Education

University of Pennsylvania

University of Pennsylvania

Undergraduate studies in History of Art and English. Minors in Chemistry and Biology. Graduate coursework in English. Coursework at Bryn Mawr College in History of Art through the Quaker Consortium agreement.

Related Activities:

Williams College

Williams College

Undergraduate study with emphasis in natural sciences (biochemistry, chemistry, biology).

Activities

Other Voices: The eJournal of Cultural Criticism

Other Voices: The eJournal of Cultural Criticism
Founding Editor/Editor-in-Chief, 1997-2007

An award-winning, peer-reviewed, humanities journal.  Originally published at the University of Pennsylvania

  • Oversee all operations of the journal
  • Manage and maintain website and server resources
  • Manage publicity and reciprocal ad agreements
  • Develop peer-review network and manage peer-review process

Skills & Proficiencies

Web Design

  • Responsive Web Design
  • WordPress Theme Design
  • Shopify Theme Design
  • BigCommerce Theme Design
  • Email Template Design
  • Web Application Design
  • Wireframe Prototyping
  • User Experience Design
  • Usability Design

Web Development

  • WordPress Theme Development
  • Shopify eCommerce Theme Development
  • Information Architecture
  • Wireframe Prototyping
  • Accessible Web Development (Section 508, WCAG 2.x)
  • Web Hosting
  • HTML / CSS
  • Javascript
  • PHP

Marketing

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Pay-Per-Click Advertising (PPC)
  • Social Media Marketing
  • Marketing Strategy
  • Content Strategy
  • Copywriting
  • Copyediting

Business & Consulting

  • Project Management
  • Remote Team Management
  • Account Management
  • Client and Vendor Management
  • Proposal Development
  • RFP Development
Using Photoshop

Commonly Used Software & OS

  • Adobe Creative Cloud (typically Photoshop)
  • Brackets / Sublime Text / Visual Studio Code 
  • MS Visio (sitemaps, workflow, wireframing and documentation)
  • Axure (Web application wireframing and rapid prototyping tool)
  • Balsamiq Mockups
  • Screaming Frog (SEO software)
  • MS Project
  • GoToMeeting/Zoom/Teams
  • Adobe Acrobat
  • MS Office Suite
  • Various software packages for 360° view and flat panorama creation
  • sFTP, SSH
  • Basic Linux
  • Windows OS
  • Mac OS X

Resume PDF

Interested in my work experience and skills?

Contact Vance

I have twenty years experience in designing, developing and marketing websites for a wide variety of clients.

Let me know how I may help you.

Request a Quote

Have a particular project in mind and want to speed up the process? Just provide a few details.

I’ll follow up within 24 hours.

Web Design, MARKETING & More!

Portfolio

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