Stephanie Churchill Website Launch
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Stephanie Churchill is a talented yoga instructor and massage therapist based in Philadelphia, PA. It has been a pleasure to work with her on several projects including her Totally Zen health and yoga blog and e-commerce store.
Stephanie wanted her personal site to reflect the simplicity of her yoga practice and spiritual outlook. We settled on a spare, almost modernist design approach, incorporating a wonderful series of photographs showing Stephanie practicing various yoga poses.
If you would appreciate a personal approach to your yoga or wellness practice, contact Stephanie through her website today!
Services Provided:
- Web Design
- Web Development (CSS, XHTML & PHP)
- Project Management
- Information Architecture
Center City SIPS Banner Ad Campaign 2009
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Given the weather today I can almost believe it’s summer—and once again Center City District is planning their SIPS Happy Hour events. From June 3rd through August 26th, 2009 participating bars and restaurants throughout Center City, Philadelphia will be offering summer drink and food specials.
Every summer the Center City District promotes these events through regional publications and websites, such as Philly.com and Philly2Nite.com. This banner ad campaign was designed in the visual style of the events’ print advertisements to form the final piece of unified media campaign.
So, support your local establishments and take advantage of this great way to enjoy your summer. If you see me walking back to my table with a curacao margarita shaker, feel free to say “Hello!”
Services Provided:
- Banner Ad Design
- Image Optimization
Download the full campaign sample sheet (PDF, 423 KB) and take a look up close.
A & M Berk Website Launch
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Well, it’s tax time again! While most of us are busy sorting receipts, downloading 1040s and various schedules, I’ve been helping A & M Berk Tax Services move their business online. A & M Berk specializes in individual and corporate tax preparation, back taxes & prior year returns, tax refund loans and small business accounting. They have served the Philadelphia area for over 60 years - and do so now from four convenient locations.
Regardless of what the IRS might tell you, tax preparation is painful. So why not end the suffering by calling A & M Berk and speaking with their staff of trained tax professionals. You’ll be glad you did — and heck — you might even find out you owe Uncle Sam less than you feared.
Services Provided:
- Project management
- Web Design
- Information architecture
- Web development (XHTML & CSS)
- Web hosting
Nocella Roofing Website Launch
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Have you seen the average small business website? If so, then you know the horrible state they are usually in—poor design, broken links, missing information, bad HTML, no search visibility and little traffic to speak of. Well, as a independent business person myself, I’ve made it a point to seek out projects that directly benefit other small business owners. Nocella Roofing is the latest example.
Nocella Roofing has been roofing homes and businesses in the Philadelphia area since, well, model T Fords lined Broad St. As you might imagine, their roofing expertise and understanding of Philadelphia’a unique construction requirements are second to none. Furthermore, owner Ray Nocella is true roofing innovator, holding patents for several winter roof ice abatement products and roof drainage systems. Recently, Nocella Roofing has even been developing environmentally beneficial and energy efficient green roof projects.
So when it was time to move the family business online, Ray and I first discussed the overall plan and strategy (like all good tradesmen), before getting down to work. The first fruits of our collective labor—a newly designed website—launched and immediately began to generate new business leads. Next, we’ll execute the rest of the online marketing plan and build that site into a solid, long-term vehicle for business growth.
Services Provided:
- Strategic consulting
- Project management
- Information architecture
- Web design
- Web development (CSS, XHTML, sIFR)
- Web hosting
Leave a Comment »FreedomPay Website Launch
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Mid-sized companies and larger corporations often find it necessary to revisit and tune their branding, identity, and messaging—not only to better appeal to customers and clients, but to increase their recognizability, fuel customer loyality, and inspire employee identification. This was no less the case for FreedomPay, the Newtown Square, PA based provider of cashless payment management systems and processing solutions.
To tackle this project, I teamed up once again with the very talented John and Amy Saal, the creative pair known as UNTUCK design. The result was a soup-to-nuts reworking of FreedomPay’s corporate identity, marketing collateral and corporate website.
Services Provided:
- Project management
- Information architecture
- Web development (XHTML & CSS)
Totally Zen eCommerce Store Launches
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Many aspiring retailers are stunned by the cost of developing a new online store. Typically, building a quality, e-commerce website requires a small team a web designer, content provider and web developer—and their collective fees can be high. Confronted with this reality, many turn to supposedly inexpensive solutions—such as grafting unattractive PayPal payment buttons onto their current site, or hiring a developer to implement a random shopping cart. Unfortunately, neither of these methods make for a very enticing online store. So, while they may appear as inexpensive solutions, the long-term cost is loss of sales and a permanently damaged bottom line. Fortunately, the situation has changed over the last few years. Now you don’t have to be a big budget, brick-and-mortar retailer to sell online successfully.
So when Stephanie Churchill of Totally Zen sought a sensible method to sell her products online, we met, discussed the project in detail and decided on the Shopify e-commerce platform. Shopify provides a hosted e-commerce storefront that is powerful, flexible and search engine friendly. Shopify’s sophisticated administration tools let you organize your products, customize your storefront, accept credit card payments, track and respond to orders, and even more.
Compared with other e-commerce platforms, Shopify is easy to set up, skin with a highly compelling design, load with your products, and works with variety of credit card transaction processors.
So, come on in, browse the store, and find something great to buy today!
Services Provided:
- Strategic consulting
- Project management
- Information architecture
- Web design
- Shopify theme development
- Web development
- Banner ad design
MakeRealChange.org Website Launch
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Philadelphia’s Center City District has been working to enhance the attractiveness, liveliness, safety and beauty of the downtown area for many years. If you are from the area, you probably have attended Restaurant Week, received the (IN) Center City eNewsletter, or met a uniformed CCD street community service representatives.
This fall the Center City District announced a new “Real Change” campaign designed to ensure that spare change will provide real change for people in Philadelphia who are homeless. On October 22nd, CCD, in partnership with the City of Philadelphia and major service providers, announced the campaign to encourage Philadelphians to give to eight area organizations that provide real help to those in need.
I encourage you to consider giving your spare change at any of the downtown Real Change displays, or consider donating directly to one of the affiliated non-profit organizations found on MakeRealChange.org.
So remember this holiday season: Real change starts with your efforts, so please make a contribution today.
Services Provided:
- Web design
- Web development (CSS & XHTML)
AroundMainLine.com Website Launch
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Launch day…it’s a recurring theme around here. But today is rather special, it’s the launch of AroundMainLine.com, the Philadelphia region’s first online magazine covering the Main Line, western suburbs and surrounding region. AroundMainLine.com offers readers great articles and features covering dining, going out, travel, fashion, shopping, people, local buzz and more. The e-magazine also offers regional businesses a great opportunity to tap into the elusive Main Line readership. While there are a few traditional, limited reach, print publications serving the western suburbs, this will be the first to effectively tap into a broader, and in many cases younger, audience. It will be exciting to participate in, and help drive, its growth.
Also, don’t forget, AroundMainLine.com is planning great launch party at Blush Restaurant and Bar in Bryn Mawr on October 16th. Want to come? Visit AroundMainLine.com and sign up to receive your invitation. AroundMainLine.com will be hosting more special events in the future, so keep an eye out.
Services Provided:
- Strategic consulting
- Project management
- Information architecture
- Web design
- Web development
- Web hosting
- Email marketing
- Search engine optimization (SEO)
- Banner ad design
Women Against Violence - iPledge
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“I Pledge Not to Raise My Hand in Violence”
Women Against Abuse approached John and Amy Saal of UNTUCK Design to create a new domestic violence public awareness campaign. The wonderful result was iPledge—a campaign supporting a citywide anti-violence movement which calls on ordinary Philadelphians to help end violence at home and in the community. Recognizing that unhealthy relationships at home not only destroy families, but compromise the health of our entire city, the effort is committed to raising awareness of domestic violence and all its consequences while making our neighborhoods safer. John Saal was kind enough to ask me to assist in the development of the campaign’s new website.
Your help is needed in many ways. Now is the time to act! You can contribute, volunteer, donate comfort items and amenities for victims and their children, attend workshops or even join the WAA staff and make a tangible difference in the lives of domestic violence victims and their children. You can also be a key voice in halting legislation that is currently threatening the lifeline of many local agencies.
So take action against violence at home and in the community. Join the effort to eliminate domestic abuse and violence in our community. Make your pledge today and be sure support Woman Against Abuse on Facebook, MySpace or Digg.
If you are in an abusive relationship, call the Philadelphia Domestic Violence Hotline at 1-866-SAFE-014 to speak to a crisis counselor.
Services Provided:
- Web development (XHTML and CSS)
- PHP development
AroundMainLine.com Prelaunch
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Typically, I don’t mention work-in-process on this site, but this one time I am making an exception. Recently, I’ve been asked by the publisher of aroundmainline.com, to spearhead design and production on their new site—an online magazine dedicated to the Philadelphia Main Line area and surrounding region. Aroundmainline.com will offer interesting feature articles, reporting and resources highlighting Main Line businesses, events and people in a fresh, fun, quirky and visually stimulating manner, while reaching an important niche audience that has long been ignored by other regional publications.
Look for upcoming aroundmainline.com launch information throughout September. Early visitors can sign up on the placeholder site below for an invitation to a special Fall Around Main Line launch party.
Services Provided:
- Strategic consulting
- Project management
- Information architecture
- Web design
- Web development
- Web hosting
- Email marketing
- Search engine optimization (SEO)
- Search engine marketing (SEM)
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